update

_subsections/01-select_a_niche/c01-intro.org

@@ -5,7 +5,7 @@
 * Links
 #+attr_html: :class links
 - [[../../toc.org][TOC - TED]]
-- [[../../_share/data/video/step-01/_mp4/lesson_01.mp4][video]]
+- [[https://jellyfin.ronnyabraham.com/web/#/details?id=92dd26c6c0e0924ea0f0bfeee949422d&serverId=99488804638e465693eed17924c57b60][video]]
 
 * Notes
 ** housekeeping

_subsections/01-select_a_niche/c02-shopify_vs_etsy.org

@@ -5,7 +5,7 @@
 * Links
 #+attr_html: :class links
 - [[../../toc.org][TOC - ecomm clubhouse]]
-- [[../../_share/data/video/step-01/_mp4/lesson_02.mp4][video]]
+- [[https://jellyfin.ronnyabraham.com/web/#/details?id=7373250d115fba6aecc2172b7821f51d&serverId=99488804638e465693eed17924c57b60][video]]
 
 * Notes
 

_subsections/01-select_a_niche/c03-hack_algorithms.org

@@ -5,7 +5,7 @@
 * Links
 #+attr_html: :class links
 - [[../../toc.org][TOC - ecomm clubhouse]]
-- [[../../_share/data/video/step-01/_mp4/lesson_03.mp4][video]]
+- [[https://jellyfin.ronnyabraham.com/web/#/details?id=1f8b0f7738c67eeafab96c95437e62fa&serverId=99488804638e465693eed17924c57b60][video]]
 
 curr: 5:08
 

_subsections/01-select_a_niche/c04-phase_1_brainstorm.org

@@ -5,9 +5,51 @@
 * Links
 #+attr_html: :class links
 - [[../../toc.org][TOC - ecomm clubhouse]]
-- [[../../_share/data/video/step_01/lesson_04.mov][video]]
+- [[https://jellyfin.ronnyabraham.com/web/#/details?id=5c82be053c22692e0db4787278668385&serverId=99488804638e465693eed17924c57b60][video]]
 
 * Notes
+- brainstorm 20 different niche ideas
+  - get 20 ideas
+  - pick one
+
+- niche :: targeting a specific section of the market
+  - interests
+    - biking
+    - cooking
+  - careers
+    - teaching
+    - police
+  - life goals
+    - teaching
+
+- brainstorming
+  - get 20 different ideas
+
+  - can be hard
+
+  - still worth it
+
+** how to brainstorm
+*** etsy
+- look for a print on demand product and observe what niches exist
+  - posters / wall art
+  - mugs
+- look in title for keywords that help find niche ideas
+- get inspired by the ideas of the product
+- also look at stores
+
+*** redbubble
+- much more youthful
+- trending ideas that start here and move on
+
+*** zazzle
+- focuses on a more mature audience
+
+*** google trends
+- change to target country
+- do a search for a particular type of POD product
+  - see what is trending
+  - go to "related queries"
 
 * Description
 

_subsections/01-select_a_niche/c05-phase_2_narrow_ideas.org

@@ -5,9 +5,46 @@
 * Links
 #+attr_html: :class links
 - [[../../toc.org][TOC - ecomm clubhouse]]
-- [[../../_share/data/video/step_01/lesson_05.mov][video]]
+- [[https://jellyfin.ronnyabraham.com/web/#/details?id=f1ac12a0fd008d6d4038e3142b130483&serverId=99488804638e465693eed17924c57b60][video]]
 
 * Notes
+- take list of ideas from the previous lesson and narrow them
+
+** questions to ask
+- which of these ideas are you passionate about
+
+** three reasons you want passion
+
+*** reason 1 - grit
+- number 1 trait of success is that they have grit
+- a good way for that is to enjoy what you are doing
+
+*** reason 2 - knowledge
+- if you are passionate about something you know a lot about it
+  - secret knowledge
+  - inside slang
+- you can position products in a way people will identify with
+
+*** reason 3 -  you are a good
+- gap in the market
+  - product customer would like but can't get
+
+- create new product
+- make an adjustment that is needed
+
+- best way to make money
+   - unique
+
+- what product would I like to buy in my niche that currently does not exist
+
+** guess wich niches make the most money
+- best customers
+- makes money
+
+** underserved niche
+- notice any niches that didn't have a lot of good options
+- competitive niche it's harder to stand out
+- an underserved niche is easier to stand out
 
 * Description
 We’re going to take our big list of niche ideas that we have brainstormed, and narrow it down to just 5 ideas.What we’re going to do is take our big list of ideas, and identify the ones where we think we might have a unique ADVANTAGE in them.

_subsections/01-select_a_niche/c06-phase_3_pick_niche.org

@@ -5,9 +5,7 @@
 * Links
 #+attr_html: :class links
 - [[../../toc.org][TOC - ecomm clubhouse]]
-- [[../../_share/data/video/step_01/lesson_06.mov][video]]
+- [[https://jellyfin.ronnyabraham.com/web/#/details?id=6996c448d79877ba08f51c214ac44c63&serverId=99488804638e465693eed17924c57b60][video]]
-
-* Notes
 
 * Free websites discussed in this video:
 #+attr_html: :class links
@@ -17,6 +15,61 @@
 - [[https://google.com/][Google]]
 - [[https://business.facebook.com/][Facebook/Meta Business Manager]]
 
+* Notes
+** use websites to figure out winning niche
+*** sites
+- wordstream
+- etsy
+- tiktok
+- google
+- facebook
+
+*** purpose
+- assess how big a niche is / # of customers
+- the more people, the more $$
+
+*** cons
+- existing designs are too good
+- competition too difficult
+
+** wordstream
+*** interest
+- if there is a lot of search traffic, indicates interest
+- if the keywords were low that indicates lack of interest
+
+*** use
+- use wordstream to find keywords
+  - select united states
+  - you can see monthly searches per keyword
+
+*** examples
+- <cat> toys
+- <dog> gifts
+
+** different websits
+*** etsy
+- good for POD
+- good for digital
+
+- search for a keyword
+- then open up some of the products
+  - tell if products are selling based on reviews
+  - also look at times of reviews, if it's been selling throughout the year
+  - majority of people dont leave a review
+
+*** tik tok
+- looking to see if any viral videos relate to your search
+
+*** google
+- search for niche stores
+
+*** facebook
+- if you are using facebook for marketing
+- business manager account
+  - create account
+
+
+
 * Description
 ** intro
 In this video, we’re going to be using data to help us choose what niche we want to build our store around. So to do that, we’re going to use several different websites. Now you don’t have to use them all, you can choose the ones that you want to use. But I’ll show you how you can use different websites. So we’re going to be using WordStream. We’re going to be using Etsy, Tiktok, Google, and Facebook Ads. Now, as I said, you don’t have to use all of these websites depending on what type of store you want to build. Whether you’re looking to do print-on-demand products and potentially do digital products, or if you’re planning on dropshipping products, you might want to use different websites.

_subsections/01-select_a_niche/c07-choose_name.org

@@ -5,10 +5,12 @@
 * Links
 #+attr_html: :class links
 - [[../../toc.org][TOC - ecomm clubhouse]]
-- [[../../_share/data/video/step_01/lesson_07.mov][video]]
+- [[https://jellyfin.ronnyabraham.com/Items/a9b449acc1a1aff2b1626cc549a5c239/Download?api_key=adaa52773f574854892da7e73a559f36][video]]
 - [[https://www.shopify.com/domains][Shopify’s free Domain Checker]]
 
 * Notes
+- no one really cares about the name
+- make sure the name is available
 
 * Description
 The truth is, from what I’ve seen, when customers are browsing online for products, they don’t actually care what your store name is called. The only thing customers actually care about is that the products in it look cool.

_subsections/02-source_and_choose/c01-research_and_spy.org

@@ -5,8 +5,8 @@
 * Links
 #+attr_html: :class links
 - [[../../toc.org][TOC - ecomm clubhouse]]
-- [[../../_share/data/video/step_02/lesson_01.mp4][video]]
+- [[https://jellyfin.ronnyabraham.com/Items/a066bbf9f736681606b44bd12ece8d63/Download?api_key=adaa52773f574854892da7e73a559f36][video]]
-  [[https://teespy.com/][Teespy]]
+- [[https://teespy.com/][Teespy]]
 
 * Notes
 

_subsections/02-source_and_choose/c02-create_with_canva.org

@@ -5,10 +5,20 @@
 * Links
 #+attr_html: :class links
 - [[../../toc.org][TOC - ecomm clubhouse]]
-- [[../../_share/data/video/step_02/mp4/lesson_02.mp4][video]]
+- [[https://jellyfin.ronnyabraham.com/Items/0b74b72f067737839fc352f527516541/Download?api_key=adaa52773f574854892da7e73a559f36][video]]
 
 * Notes
 
+- you can find the size for your products on printify or printful
+- 300 DPI is the minimum
+- save all objects transparently
+- on canva, increase the size of the object to get the effect of 300dpi
+
+** distressed textures
+- canvas sucks for this
+- creative fabrica
+- photopia
+
 * Description
 In this video, I show you step-by-step how I use the drag-and-drop graphics app, Canva, to create print on demand designs from scratch. Plus I also show how I save designs I make in Canva to print in high quality!