#+title: S05|17 - how to create a facebook fanpage #+HTML_HEAD: #+OPTIONS: H:6 * Links #+attr_html: :class links - [[../../toc.org][TOC - ecomm clubhouse]] - [[https://jellyfin.ronnyabraham.com/web/index.html#/details?id=8ca62ea4a8a8c2fcad7b5647b688d578&serverId=99488804638e465693eed17924c57b60][video]] * Notes * Description Now we want to create a Facebook fan page for our new store. Creating a Facebook Fan Page is essential. If we don’t, we won’t be able to advertise in people’s newsfeeds. Instead, you will only be bale to advertise using the sidebar ads which is very ineffective Ideally, you want to be adding regular content to your fan page and to be creating custom graphics for it so it stands out. If you do this then you can grow it and you can use it as a free traffic source. Plus, it can help build authority. ** get free photos Let’s create a simple fan page that works. For this, you’re going to use a lot of photos and it is crucial that you have the rights for. To do that, you can use Google images. Let’s get started. 1. In the Goggle Images homepage, click Settings at the bottom right part of your screen. Then click Advanced Search. #+caption: google images homepage #+attr_html: :width 800 file:../../_share/media/img/step_05/lesson_17/ex01a-google_advanced.png 2. Type in your niche in the ‘Find images with all these words box.’ Then scroll down and select ‘free to use, share or modify, even commercially’ in the usage rights dropdown menu. Then click ‘Advanced Search’. Now you can have access to images that you can commercially use. #+caption: looking for free images #+attr_html: :width 800 file:../../_share/media/img/step_05/lesson_17/ex01b-search_free.png ** create fanpage Now let’s proceed to creating our fanpage. *** 1. Add a new page to your personal account. A. Come to Pages inside of Facebook and click Create Page. #+attr_html: :width 800 file:../../_share/media/img/step_05/lesson_17/ex02a-create_page.png B. Type in the name of your store. - Then type in up to 3 categories that fit the types of items that you sell. - Now click ‘Create Page’. #+attr_html: :width 800 file:../../_share/media/img/step_05/lesson_17/ex02b-modify.png *** 2. Edit Settings A. Inside of Pages, come and select your page. #+attr_html: :width 800 file:../../_share/media/img/step_05/lesson_17/ex03a-select_page.png B. Then click Settings. #+attr_html: :width 800 file:../../_share/media/img/step_05/lesson_17/ex03b-settings.png C. Go to ‘Templates and Tabs’. - Untick these tabs. Keep in mind that as your store grows, you may want to turn these tabs on again. #+attr_html: :width 800 file:../../_share/media/img/step_05/lesson_17/ex03c-template_tabs.png *** 3. Edit the About Us page. A. In your Page, click ‘Add a Button’. Then select ‘Shop Now’. #+attr_html: :width 800 file:../../_share/media/img/step_05/lesson_17/ex04a-shop_now_button.png B. Then type in the URL of your store. Click ‘Save’. #+attr_html: :width 800 file:../../_share/media/img/step_05/lesson_17/ex04b-add_url.png C. Now come and click the ‘About’ tab. Click ‘Enter website. #+attr_html: :width 800 file:../../_share/media/img/step_05/lesson_17/ex04c-enter_website.png D. Then type in the URL of your store. After this, you may continue to update the other details in the About tab. I strongly recommend that you make sure to update your Store URL. #+attr_html: :width 800 file:../../_share/media/img/step_05/lesson_17/ex04d-store_url.png *** 4. Add a Profile Image A. Go to your Page’s profile picture and select ‘Edit Profile Picture’. #+attr_html: :width 800 file:../../_share/media/img/step_05/lesson_17/ex05a-edit_profile.png B. Click on ‘Upload Photo’ #+attr_html: :width 800 file:../../_share/media/img/step_05/lesson_17/ex05b-upload_photo.png C. Select the image you want to sue as your profile picture then click ‘Open’. #+attr_html: :width 800 file:../../_share/media/img/step_05/lesson_17/ex05c-choose_photo.png D. You can now drag and reposition your uploaded image to how you want it to appear in your profile picture. Then click ‘Save’. #+attr_html: :width 800 file:../../_share/media/img/step_05/lesson_17/ex05d-modify_save.png *** 5. Add a Cover Image A. Come to the Banner, click on ‘Edit’. Select ‘Upload Photo’. #+attr_html: :width 800 file:../../_share/media/img/step_05/lesson_17/ex06a-upload_banner.png B. Select the photo you want to use as your Banner Image then click ‘Open’. #+attr_html: :width 800 file:../../_share/media/img/step_05/lesson_17/ex06b-choose_banner.png *** 6. Upload 10 Photos. A. In your Facebook Page, click on ‘Create Post’. Then click this photo icon. #+attr_html: :width 800 file:../../_share/media/img/step_05/lesson_17/ex07a-photo_icon.png B. Select the photo you want to post then click ‘Open’. #+attr_html: :width 800 file:../../_share/media/img/step_05/lesson_17/ex07b-choose_photo.png C. Wait for it to load then click ‘Post’. #+attr_html: :width 800 file:../../_share/media/img/step_05/lesson_17/ex07c-post_photo.png *** 7. Add the Page to Your Business Manager Account A. Inside the Settings of your Facebook Business Manager account, click on Pages. Then click on ‘Add’. Then click ‘Add a Page’. #+attr_html: :width 800 file:../../_share/media/img/step_05/lesson_17/ex08a-add_page.png B. Type in the name of the Page you just created then select it from the list. After that click, ‘Add Page’. #+attr_html: :width 800 file:../../_share/media/img/step_05/lesson_17/ex08b-select_page.png And that’s it, you’ve successfully added a Facebook fanpage.