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** Section 11 - Modeling and Valuation
- [[./mba/ch58.org][Chapter 58. How to Build a Financial Model for a Public Company]]
- [[./mba/ch59.org][Chapter 59. Read Financials like a book & find patterns in data]]
+- [[./mba/ch60.org][Chapter 60. How to Value Public Firms the Easy Way]]
diff --git a/mba/ch59.org b/mba/ch59.org
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@@ -196,24 +196,32 @@ This section of your financial course explains how to estimate the target price
**** methodology 2: price vs revenue/sales
-- assume the avg software company trades at 5x revenue in 5 years
-- MSFT, being a big company that grows slowly, grows at 70% of avg
- - so instead of trading 5x in 5 years, it will trade at 3x in 5 years
-- therefore the [[file:finance_terms.org::*Market Capitalization (Market Cap)][market cap]] should be $504bn in 5 years
- - market cap is $372 today, so this means 35% upside
+***** useful for
+- high growth companies with little or no earnings
+- early-stage firms
+- SaaS and tech companies
- | | FY19e | FY20e |
- |---------+----------+-------------|
- | revenue | $128,530 | $143,953 |
- |---------+----------+-------------|
- | | | $503,835.69 |
- | | | 36% |
+***** forumula
+ \[
+ \text{Target Share Price} = \text{Projected Revenue Per Share} + \text{Target P/S Multiple}
+ \]
- ok, first thing is first. he claims the following
+ \[
+ \text{Target Share Price} = \frac{\text{Projected Revenue}}{\text{Shares Outstanding}} \times \text{P/S Multiple}
+ \]
-1. market cap is 372b today
-2a. a company would normally be trading at 5x in 5 years
-2b. in this case it will be 3x in 5 years bc it is a large company
-3a.
+***** step by step
+1. calculate basics
+ - projected revenue
+ - number of shares at that time
+2. choose a target P/S multiple
+ - depends on
+ - industry averages
+ - historical P/S range for the company
+ - growth rate (higher growth -> higher justified multiple)
-|-|FY12|FY13|FY14|FY15e|FYo
+3. divide the revenue by the shares and multiply by P/S mulitiple
+
+ #+BEGIN_SRC
+ share price = (revenue / shares) * P/S Multiple
+ #+END_SRC
diff --git a/mba/ch60.org b/mba/ch60.org
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+#+title: Section 11 | Lesson 60 - How to value public firms the easy way
+#+HTML_HEAD:
+#+OPTIONS: H:6
+
+* Links
+- [[./../mba-main.org][TOC | Business]]
+- [[https://www.udemy.com/course/an-entire-mba-in-1-courseaward-winning-business-school-prof/learn/lecture/4310022#overview][S11:L60 course video]]
+- file:../_data/section_11/microsoft_valuation.numbers
+- file:../_data/section_11/course_notes.pdf
+
+* notes
+
+** final cash flow explanation
+
+The "final cash flow" refers to the cash flow in the **last year of your explicit forecast** — typically Year 10 in a 10-year DCF model.
+
+It is used as the base to calculate the **terminal value**, which estimates all future cash flows from Year 11 to infinity.
+
+*** How to Determine the Expected Cash Flow
+
+This is the process to forecast expected cash flow for a future year:
+
+**** 1. Start with Historical Financials
+- Gather at least 3–5 years of historical data
+- Use sources like: Yahoo Finance, Google Finance, EDGAR (SEC), or company filings
+
+
+**** 2. Choose the Right Cash Flow Metric
+Use either:
+- **Free Cash Flow (FCF)** = Operating Cash Flow – Capital Expenditures
+- Or estimate **Free Cash Flow to Firm (FCFF)** with:
+ #+BEGIN_SRC text
+ FCFF = EBIT × (1 - Tax Rate) + Depreciation - CapEx - ΔWorking Capital
+ #+END_SRC
+
+***** What the Components Mean
+
+- EBIT (Earnings Before Interest and Taxes) :: Profit from the company’s core operations before interest and taxes are deducted.
+
+- Depreciation (Non-cash expense) :: A way to spread out the cost of physical assets over their useful life; it reduces taxable income but doesn't reduce actual cash.
+
+- CapEx (Capital Expenditures) :: Cash spent to buy or upgrade physical assets like equipment, property, or infrastructure.
+
+- Working Capital (Current Assets - Current Liabilities) :: Measures short-term liquidity; changes in it reflect how much cash is tied up in day-to-day operations.
+
+**** 3. Project Revenue Growth
+- Estimate growth rate based on:
+ - Past performance
+ - Industry benchmarks
+ - Market conditions
+ - Company guidance
+
+**** 4. Forecast Expenses
+- Express expenses as a **percentage of revenue** (e.g., COGS, SG&A)
+- Estimate EBIT, taxes, CapEx, depreciation, and working capital changes
+
+**** 5. Project for 5–10 Years
+- Do this for each year individually
+- The last year's result is your **final cash flow**
+
+*** Example Forecast
+
+| Year | Revenue | EBIT Margin | EBIT | Taxes (20%) | FCFF |
+|------|---------|-------------|--------|-------------|---------|
+| 2024 | 100000 | 20% | 20000 | 4000 | 16000 |
+| 2025 | 110000 | 21% | 23100 | 4620 | 18480 |
+| 2026 | 120000 | 22% | 26400 | 5280 | 21120 |
+
+🧠 The FCFF in the final projected year (e.g., $21,120 in 2026) is what you use in the **terminal value formula**.
+
+*** Summary
+
+- The final cash flow is not the end of the business; it’s the **bridge** to estimating future value
+- It should reflect the company’s stable, mature cash-generating potential
+- Accuracy here has a **big impact** on the total DCF valuation
+
+
+** how to calculate the beta
+
+Beta measures a stock's volatility relative to the market (typically the S&P 500). A beta of:
+
+- **1.0** → moves in line with the market
+- **>1.0** → more volatile than the market
+- **<1.0** → less volatile than the market
+
+Here’s how to find or calculate it:
+
+*** 1. Google Finance (Quick and Easy)
+
+1. Go to https://www.google.com/finance
+2. Search for the company (e.g., Microsoft)
+3. Scroll to the "Performance" section
+4. Look for **"Beta"**
+
+🧠 Example: Microsoft’s beta may be listed as **0.78**, meaning it is 22% less volatile than the market.
+
+*** 2. Yahoo Finance
+
+1. Go to https://finance.yahoo.com
+2. Search for the company (e.g., MSFT)
+3. Click on **"Statistics"**
+4. Under "Stock Price History", find **"Beta (5Y Monthly)"**
+
+*** 3. Bloomberg Terminal / Paid Services
+
+These are professional tools, often used in finance:
+
+- Bloomberg: `MSFT FA`
+- Also available via: Morningstar, Reuters, FactSet
+
+*** 4. Manual Calculation (Advanced)
+
+If you want to calculate beta yourself:
+
+Formula:
+#+BEGIN_SRC text
+Beta = Covariance(Stock Return, Market Return) / Variance(Market Return)
+#+END_SRC
+
+Steps:
+1. Get historical prices for the stock and a market index (e.g., S&P 500)
+2. Calculate periodic returns (daily, weekly, or monthly)
+3. Compute covariance and variance
+4. Apply the formula
+
+You can do this using:
+- Excel (with `COVARIANCE.P()` and `VAR.P()` functions)
+- Python (e.g., using pandas and NumPy)
+
+*** Summary
+
+- Use Google Finance or Yahoo Finance for quick lookups
+- Use Bloomberg or Morningstar for professional-level data
+- Calculate manually only if you're customizing the analysis
+
+
+** Cost of Equity Calculation
+
+The cost of equity is the return investors expect for owning a company's stock. It's calculated using the Capital Asset Pricing Model (CAPM):
+
+Formula:
+#+BEGIN_SRC text
+Cost of Equity = Risk-free rate + Beta × Market Risk Premium
+ = 1% + 0.78 × 11% = 9.58%
+#+END_SRC
+
+- **1%**: Risk-free rate (e.g., U.S. Treasury yield)
+- **0.78**: Microsoft's beta (measures volatility relative to market)
+- **11%**: Market risk premium (extra return expected above risk-free rate)
+
+🧠 Interpretation:
+Investors expect a 9.58% annual return to compensate for the risk of owning Microsoft stock.
+
+** Discounted Cash Flow (DCF) Basics
+
+DCF tells us how much a company is worth today, based on future expected profits.
+
+Steps:
+1. Forecast future cash flows (e.g., next 10 years)
+2. Discount each cash flow using the cost of equity (e.g., 9.58%)
+3. Sum the discounted values
+
+Formula:
+#+BEGIN_SRC text
+Present Value = Cash Flow / (1 + r)^n
+#+END_SRC
+
+Example:
+- Year 1: $100 / (1 + 0.0958)^1 ≈ $91.27
+- Year 2: $100 / (1 + 0.0958)^2 ≈ $83.33
+- Year 3: $100 / (1 + 0.0958)^3 ≈ $76.07
+- Total Present Value ≈ $250.67
+
+🧠 Interpretation:
+A dollar in the future is worth less today. DCF converts all future profits into today’s dollars.
+
+** Terminal Value and Growth Limits
+
+What happens after the 10-year forecast? Use the Terminal Value to estimate value from Year 11 to infinity.
+
+Formula (Gordon Growth Model):
+#+BEGIN_SRC text
+Terminal Value = Final Year Cash Flow × (1 + g) / (r - g)
+#+END_SRC
+
+Assumptions:
+- Final Year Cash Flow = $20 billion
+- g = 1% (long-term growth rate)
+- r = 9.58% (discount rate)
+
+Example:
+#+BEGIN_SRC text
+TV = 20 × (1 + 0.01) / (0.0958 - 0.01) ≈ 235.41 billion
+#+END_SRC
+
+🧠 Interpretation:
+- This is the present value (as of Year 10) of all future profits beyond that year.
+- We assume **low, steady growth** because no company can grow faster than the economy forever.
+- This value must then be discounted back to today just like the other cash flows.
+
+** NPV in Excel
+
+You can calculate all the present values quickly using Excel’s `=NPV()` function.
+
+Steps:
+1. Enter your forecasted cash flows into cells (e.g., B2:B6)
+2. Add terminal value to the last cash flow (e.g., B6 = 14,000 + 150,000)
+3. In an empty cell, enter:
+#+BEGIN_SRC excel
+=NPV(0.0958, B2:B6)
+#+END_SRC
+
+🧠 Notes:
+- Excel assumes cash flows happen at the end of each period.
+- If you receive a cash flow today (Year 0), add it manually:
+#+BEGIN_SRC excel
+=InitialCashFlow + NPV(0.0958, B2:B6)
+#+END_SRC
+
+🧠 Interpretation:
+Excel returns the total **present value** of all the future income streams — meaning how much they are worth today, assuming a 9.58% expected return.
+
+** What "Present Value of Future Income Streams" Means
+
+"Present value of future income streams" means:
+
+- You're estimating how much a set of future cash payments is worth today.
+- This accounts for risk, time, and opportunity cost.
+- Future money is discounted using a rate (like 9.58%) to reflect these factors.
+
+🧠 Analogy:
+If someone promises to pay you $10k every year for 5 years, that’s not worth $50k **today** — because of inflation and risk. You discount those payments to find out their **real value now**.
+
+🧠 Summary:
+- It’s the foundation of DCF
+- It gives you today’s value of tomorrow’s profits
+- Helps investors decide if an investment is worthwhile