#+title: $10,000 Fundamentals they won't tell new Artists but I will!
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* Links
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- [[../../toc.org][TOC - Music Money Makeover]]
- [[https://www.youtube.com/watch?v=o7nRACqrOq0][youtube video]]

* Notes

1. Funding source
2. Systems and Structures
   - manage time well
   - utilize resources efficiently
   - building these systems is crucial
     - outsiders won't understand why you failed if you don't have this
     - when artists can rise fast and fall fast, it's bc they didn't have the systems they needed
   - managers are brought in to manage systems
     - if the systems are in place you can bring in new managers
3. Marketing Strategy
   - develop a strategy first
     - which market are we targeting
     - when do we enter
     - what results are we seeking
     - what marketing methods will we use
       - advertising
       - promotion
       - publicity
       - public relationos
       - sales
     - when do we conclude the campaign
   - get the planning phase right
     - there is more to being an artist than content
     - this is a business

** how do you build a system
- create a checklist

** do I need a marketing strategy if I'm starting out
- yes