2024-09-09 15:37:56 +03:00
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#+title: marketing knowledge: partner marketing
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[[../../marketing-knowledge.org][<Back to Main Contents]]
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* Links
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- [[https://youtu.be/QIQYzi7IPGk?si=ro_r9JrriqdGJs2M&t=1456][24:14 Partner Marketing]]
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* Notes
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2024-09-10 16:48:36 +03:00
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** your best partner is your family
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- who
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- friends
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- people you like
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- people that understand you
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- family is key
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- everyone in your life has to support your business
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** influencer marketing
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- you don't need to pay influencers to get them
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- align with them
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- similar goals
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- mutual promotion
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- what matters to both of you
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- help each other
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- favors for each other
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** brand partnerships
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- understand what they need
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- 3 step process
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1. do they need you
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2. know them and get them to like you
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3. at this point the deal falls into place
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*** example 1
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- you have credibility
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- they have reach
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*** example 2
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you are an expert in quickbooks and you make a video tutorial on their product which they then put up on their site that links to you
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*** doesn't matter the size of the company
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- believe it's possible
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- never been easier to get in touch
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- linked in
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- helpbank
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- reach out and offer value
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*** hack to get brand
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- use their product in a promotional
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- contact their reps and show them what you did
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- they'll sponsor you
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** become a model for other peoples brands
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*** be a part of something else
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- e.g. love island
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- leverage it for your stuff
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- get involved in things
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*** be a player
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- get involved in other things
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- doesn't have to be just what you know
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