#+title: marketing knowledge: hustle
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* Links
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- [[../../marketing-knowledge.org][TOC | Marketing Knowledge]]
* Notes
one of the hardest things to do
- confidence
- strategy
** stickers
- cheap, doesn't have to cost money
- subliminal
- stencils work too
** make a scene
- have fun
- take a risk
*** example
got dressed up as batman for a star wars party, a bunch of
guys got into a confrontation and it made the papers
** knocking on doors
- not glamorous
- free
** wear your brand
- have your brand attached to your vehicle
- wear it on your tshirt
- everywhere you go