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#+title: marketing knowledge: hustle


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* Notes

one of the hardest things to do
- confidence
- strategy

** stickers
- cheap, doesn't have to cost money
- subliminal
- stencils work too

** make a scene
- have fun
- take a risk

*** example
got dressed up as batman for a star wars party, a bunch of
guys got into a confrontation and it made the papers

** knocking on doors
- not glamorous
- free

** wear your brand
- have your brand attached to your vehicle
- wear it on your tshirt
- everywhere you go