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diff --git a/envy/_subsections/sec01/lesson-08d.org b/envy/_subsections/sec01/lesson-08d.org
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+++ b/envy/_subsections/sec01/lesson-08d.org
@@ -110,3 +110,37 @@
   - ads
   - posts
   - stories
+
+- another way is via content
+
+    #+attr_html: :width 800px
+    [[../../../_share/media/img/facebook/envy/section 02/L08d_02.png]]
+
+** Follower Insights
+- meta business suite -> Insights - > Audience
+  - age demographics
+  - gender
+
+    #+attr_html: :width 800px
+    [[../../../_share/media/img/facebook/envy/section 02/L08d_03.png]]
+
+- meta business suite -> Insights -> Content
+
+  - allows you to see how all your posts have done
+  - best times for posting, etc
+
+    #+attr_html: :width 800px
+    [[../../../_share/media/img/facebook/envy/section 02/L08d_04.png]]
+
+
+**  advertising
+*** invite friends to like your page
+- click the ... menu, then 'invite friends'
+
+*** pay for page likes
+- https://business.facebook.com/adsmanager
+- Create Ad button -> select Engagement campaign objective -> on the Ad Set under Conversation Location select "Facebook Page"
+
+** add an employee to the facebook page
+- only an admin can assign roles orchangeroles
+- 'facebook access with partial control' is a common role to assign