#+title: Section 02 - Lessons 08d | Settings #+HTML_HEAD: * Links - [[../../toc.org][TOC - Facebook Marketing Notes]] - [[https://www.udemy.com/course/facebook-ads-facebook-marketing-mastery-guide/learn/lecture/34808870#overview][S02:L08 - The Ultimate Facebook Page Guide]] - [[https://www.coursenvy.com/post/social-media-image-sizes][Optimal Social Media Image Sizes]] * Notes ** Settings->Privacy - go to the page - from the "Manage Page" side bar, click on settings - this will take you to "Settings and Privacy" *** How People Find And Contact You - How People find and contact you - allow search engines outside of facebook to link to page - allow page to be recommended to people looking at similar pages - Messaging - allow people to message your page *** Posts - who can see your future posts - Public - allow comment summaries on your posts - generated using meta AI - allow visual search on your posts - meta will find other content on facebook related to your posts, not necessarily your own *** Stories - who can see your stories - default Public - allow others to share public stories to their story - will include your name and a link to your original - allow people to share your stories if you mention them - allow followers to reply to your stories - archiving your stories - archive photos and videos after they disappear from your story *** Reels - who can see your reels *** Followers and Public content - who can follow my page - who can see your followers on your timeline - page follower lists are public - who can see the people, pages and lists you follow - default Public - the people you follow can see you are following - Public post notifications - default Public - Public page info - show most relevant comments first - off facebook previews - hide posts and comments with profanity - hide comments containing certain words from your page - country restrictions - age restrictions ** Messaging - go to meta business page home: - https://business.facebook.com/latest/home - then go to inbox #+attr_html: :width 200px [[../../../_share/media/img/facebook/envy/section 02/L08d_01.png]] *** what you can respond to - messenger - instagram - facebook comments - instagram comments ** Content Creation and Planning - go to facebook page - click 'create post' field *** notes - visual content is 40x more likely to get shared - videos get 135% more than just images - always provide a call to action *** pin a facebook post - you have an option to pin a post to the top of your facebook feed - click on three dots - click 'pin post' *** share relevant content - find content on another page youlike - click the share button below post - select "share now" - if you click "share to feed" thsi will share the post plus your own custom text ** create & schedule posts via meta business suite - go to meta business suite - on left side find "Planner" - facebook and instagram - ads - posts - stories - another way is via content #+attr_html: :width 800px [[../../../_share/media/img/facebook/envy/section 02/L08d_02.png]] ** Follower Insights - meta business suite -> Insights - > Audience - age demographics - gender #+attr_html: :width 800px [[../../../_share/media/img/facebook/envy/section 02/L08d_03.png]] - meta business suite -> Insights -> Content - allows you to see how all your posts have done - best times for posting, etc #+attr_html: :width 800px [[../../../_share/media/img/facebook/envy/section 02/L08d_04.png]] ** advertising *** invite friends to like your page - click the ... menu, then 'invite friends' *** pay for page likes - https://business.facebook.com/adsmanager - Create Ad button -> select Engagement campaign objective -> on the Ad Set under Conversation Location select "Facebook Page" ** add an employee to the facebook page - only an admin can assign roles orchangeroles - 'facebook access with partial control' is a common role to assign *** how to add someone [[https://www.facebook.com/business/help/152071822895768?id=418112142508425][how to give someone access to your page from facebook]] 1. from Page Feed, click profile pic in top right 2. Click *Settings and privacy* and then select *Settings* #+attr_html: :width 500px [[../../../_share/media/img/facebook/envy/section 02/L08d_05.png]] 3. in the left menu, click *Page setup*, then click *Page access* #+attr_html: :width 500px [[../../../_share/media/img/facebook/envy/section 02/L08d_06.png]] 4. Find *People with full control*, then click *Manage* #+attr_html: :width 500px [[../../../_share/media/img/facebook/envy/section 02/L08d_07.png]] 5. a dialog will pop up, click *Go to Meta Business Suite* 6. Click *Assign People* #+attr_html: :width 500px [[../../../_share/media/img/facebook/envy/section 02/L08d_08.png]] 7. Under *Add People*, scroll down and click *Add person* 8. Enter the email address of the person you want to add and click *Next* #+attr_html: :width 700px [[../../../_share/media/img/facebook/envy/section 02/L08d_09.png]] 9. Assign level of access 10. Assign business assets 11. review invitation and *send invitation* ** How to Add a Facebook Page to Business Manager