funnel#2 - video

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ronny abraham 2025-01-21 00:07:51 +02:00
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@ -148,3 +148,33 @@
#+attr_html: :width 600px
[[file:~/notes/courses/social_media/facebook/_share/media/img/facebook/envy/section 03/L15g.png]]
** Video facebook funnel
*** what
- split top of funnel ad content when building brand awareness
- testing
- retarget the audience in your second ad
- if someone sees the other ad or a similar ad, create an audience for it
- target that audience with the new ad
*** how
1. Meta Business-> Audiences-> Create Audience
2. Select Video
3. Choose which type of Engagement from the drop down
4. after that the option to select a video you want to base this on will appear
5. Pick the video, and customize any parameters
#+attr_html: :width 400px
[[file:~/notes/courses/social_media/facebook/_share/media/img/facebook/envy/section 03/L15-funnel-video-a.png]]
#+attr_html: :width 400px
[[file:~/notes/courses/social_media/facebook/_share/media/img/facebook/envy/section 03/L15-funnel-video-b.png]]
#+attr_html: :width 400px
[[file:~/notes/courses/social_media/facebook/_share/media/img/facebook/envy/section 03/L15-funnel-video-c.png]]
#+attr_html: :width 400px
[[file:~/notes/courses/social_media/facebook/_share/media/img/facebook/envy/section 03/L15-funnel-video-d.png]]
#+attr_html: :width 400px
[[file:~/notes/courses/social_media/facebook/_share/media/img/facebook/envy/section 03/L15-funnel-video-e.png]]