67 lines
2.1 KiB
Org Mode
67 lines
2.1 KiB
Org Mode
#+title: Section 02 - Lessons 08 | The Ultimate Facebook Page Guide
|
|
#+HTML_HEAD: <link rel="stylesheet" type="text/css" href="../../../_share/media/css/facebook.css" />
|
|
|
|
* Links
|
|
- [[../../toc.org][TOC - Facebook Marketing Notes]]
|
|
- [[https://www.udemy.com/course/facebook-ads-facebook-marketing-mastery-guide/learn/lecture/34808870#overview][S02:L08 - The Ultimate Facebook Page Guide]]
|
|
|
|
* Notes
|
|
** Create a Facebook Page
|
|
- login to account
|
|
- [[http://www.facebook.com/pages/creation]]
|
|
|
|
*** initial steps
|
|
- select category
|
|
- enter description
|
|
- click 'create page'
|
|
|
|
** access main page
|
|
- to access you must switch profile to facebook page profile
|
|
- in the upper right corner it will say "Manage Page"
|
|
|
|
#+ATTR_HTML: :width 400px
|
|
[[file:../../../_share/media/envy/img/S02_L08_E01.png]]
|
|
|
|
*** fill out everything
|
|
- the more complete the better
|
|
- specifically fill out
|
|
- Edit Bio
|
|
- Edit Details
|
|
- bio and details are used for searching
|
|
- *the bio is the Meta description in google search*
|
|
- include common phrases and keywords that customers would use to search
|
|
|
|
** about page
|
|
- fill out all relevant fields for brand
|
|
- category
|
|
- business address
|
|
- email
|
|
- phone
|
|
|
|
** Customize Facebook Page username
|
|
- format will be like *www.facebook.com/your-chosen-username*
|
|
- can only be done once, otherwise you have to make a request
|
|
|
|
** create an account on instagram
|
|
- you can only have 5 instagram accounts at a time
|
|
- same username
|
|
- bio
|
|
- emoji bulleted list of value propositions for brand
|
|
- last line should be a call to action for instagram profile website link
|
|
|
|
** create a business account on instagram
|
|
to switch profile to a business account
|
|
|
|
- Account type and Tools
|
|
- Switch to professional account
|
|
- Choose from either Creator or Business
|
|
- select a category for your business and tap *Done*
|
|
|
|
*** this is all incorrect
|
|
- go to profile and tap the three bars in the upper right corner
|
|
- tap *Settings*
|
|
- some accounts will have *Switch to Professional Account* option directly under Settings
|
|
- tap *Account*
|
|
- tap *Switch to Professional Account*
|
|
- tap *Continue*
|
|
- select a category for your business and tap *Done*
|