2.2 KiB
Executable file
2.2 KiB
Executable file
Section 02 - Lessons 11 | Keywork Search
- Links
- Notes
Notes
use keywords
- rank organically
- google ads
look for high ranked pages, and see what words are used to indicate importance
step 1 - search
- single key words
-
long tail / multiple key words that are looked for as a group
- searched less than single words
- but will rank you higher
step 2 - generate
- search niche forums
- browse a library (niche magazines)
- test google autocomplete searches
- search wikipedia
- look at compettitors websites and ads online
- read newspapers
-
search amazon and other online stores
- amazon uses keyword in the bullet points and titles
- search clickbank.com
-
check out google trends
- see if you are getting search volume for your keywords
- watch tv commercials and infomercials
keyword niche #1 - buyers
- best (top, top rated, new)
who is your keyword for
- dogs, women, men, kids, dogs, hooby, hikers
reviews
where to buy
cheap (lowest price, discound, deals, lury, expensive)
- on sale (coupon code, for sale, promo, promo code, special)
- under $xx
buyers like to compare things
- sony vs samsung
keyword niche #2 – info seekers
how to
- guide to, how do you ..
- easy
-
top 10 (top x, best x)
- tutorial
- training
- course
- how to
- guide
- instructions
DIY
- how to build a table, etc.
how to
- eliminate
- get rid of
- prevent
- fix
how to tell which keywods are good
- long tail pro
- https://www.coursenvy.com/post/long-tail-pro
picking winning keyword
- keyword competitiveness 0-100 ranking
- calculated using a bunch of factors
- lower is better
use google keyword planner
- put in a keyword and google will give you a lot of info
- create a google ads account
-
create an ad campaign
- you don't have to launch it
- just pause it
- go to tools->planner
- you can put in competitors urls or your own ideas