12 KiB
S03|L07 - how to create a logo
Notes
Description
PLEASE READ BEFORE WATCHING:
The logo gig is no longer $5 (unfortunately!) but it is still my favorite logo designer, so I will still link to them below. If you would like to purchase a gig for $5, there are a lot of gigs on Fiverr for $5, I recommend before picking one of these that you go through their example logos and choose a designer that has made logos that you like.
Because the process of ordering a logo is still very similar, and this is still my favorite logo designer, I have opted to not change the video tutorial. Please just keep that in mind, that the logo is no longer $5, thank you!
use fiverr
Fiverr is my favorite place when I need to get things done. It’s a fast way to get content and graphics created and I use the site a lot.
file:../../_share/media/img/step_03/lesson_20/ex01-Basic-logo.png
I’ve added a link to Fiverr on the top of this description. Please be aware that it’s an affiliate link and we get commissions when we use them. Using them is optional but we always appreciate it.
example logo
Here’s an example store I’ve shown you in a Wholesale Ted video tutorial. This Fiverr creation as you can see features a unique icon made out of musical notes which was perfect.
file:../../_share/media/img/step_03/lesson_20/ex02-musical-notes.png
All I told them was the name of the store and that I wanted the design to feature musical notes and I told them the colors that I want them to be. And that’s it, from just a little bit of information, they were able to create a super unique, perfect logo.
create logo
create fiver account
To have your logo created, first you need to create a Fiverr account if you don’t have one already. Next, you’re going to choose what colors you want your logo to be. If you don’t have a color scheme in mind, then a really good idea is to choose black, white, and your store’s main color.
choose color
Basically, as part of the tutorial of the Ecomm Clubhouse, you’re going to choose one color that’s going to represent your store. And this color should be related to the types of items that you’re going to be selling.
If you can’t think of the color to use, then I suggest going to Google and looking for sites that sell similar items to what you are selling. Check out the different colors that each of the stores are using and pick the colors you like the most.
Once you have created a Fiverr account and chosen a color for your logo then you can follow along with this over the shoulder tutorial. Let’s do this!
steps
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First, select the package that you want. I choose Basic package and then click on the green Continue button.
file:../../_share/media/img/step_03/lesson_20/ex03a-basic_package.png
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On the Checkout page, you can tick any of these Extras and though they’re not entirely necessary if you know exactly what design you want created. To check out, click Order Now.
file:../../_share/media/img/step_03/lesson_20/ex03b-order_now.png
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Enter your credit card details then click Confirm and Pay. Next, you can start adding details to your order. Put the name you want to incorporate into the design. You can add a tagline if you want.
file:../../_share/media/img/step_03/lesson_20/ex03c-order_details.png
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Add your store website. Then scroll down and go to the Preferred Logo Style section and select the box Pictorial Mark/Icon.
file:../../_share/media/img/step_03/lesson_20/ex03d-logo_style.png
- Go to the color preference section and type in the colors that you want. Scroll down and type in additional notes for the designer. And click Start Order button. And that’s it! You now started the order for the design.
In this video, I’m going to show you how to order a great looking logo from Fiverr for as little as $5 plus transaction fees. Of course, if you are a graphic designer then you can feel free to create your own logo and you can skip this video.
Review
Summary
This lesson explains how to get a professional logo made quickly and cheaply using Fiverr, even with minimal input.
Core Idea
You do not need to design your own logo. A simple, clear brief is enough for a freelancer to create a usable logo for your store.
Practical Value
- Use Fiverr to get a logo for ~$5–$10
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Provide minimal inputs:
- Store name
- Main color
- Basic concept (optional)
- Select "pictorial mark/icon" style for better branding
- Use hex color codes for accuracy
- Choose designers with strong reviews (Level 2, high ratings)
Required Inputs
- Store name
- Primary brand color
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Optional:
- Tagline
- Style direction (masculine, feminine, playful, etc.)
- Concept idea (e.g., symbol related to niche)
Warnings
- Very cheap logos may not be unique or deeply customized
- Do not overthink the logo at this stage — it is not the main driver of sales
- Avoid spending too much time or money early on
- Some Fiverr gigs use templates or reuse elements
Key Insight
A logo is not what makes a store successful.
It helps with:
- credibility
- visual identity
But it does NOT drive conversions nearly as much as:
- product design
- mockups
- listing quality
My Recommendation
Get a simple, clean logo quickly and move on.
Focus on:
- readability
- basic visual identity
- matching your store’s main color
Do NOT delay store launch trying to perfect branding.
Additional Insight
The most valuable input you control is the color.
A consistent color:
- ties together your store
- improves perceived professionalism
- makes even simple logos look intentional
Transcript
00:00 All right. So in this video, I'm gonna show you
00:02 how to order a great looking logo from Fiverr for
00:04 as little as 5 dollars plus transaction fees. Of course,
00:08 if you are a graphic designer, then you can feel
00:10 free to make your own logo and you can skip
00:12 this video. However, if you are not a graphic designer,
00:15 then I highly recommend that you get 1 made from
00:17 a professional for your store. Fiverr is my favorite place
00:21 to go to get this done. If you don't know
00:22 what Fiverr is, it's a site that lets freelancers create
00:25 gigs that you can purchase.
00:27 It's a fast way to get content and graphics created,
00:30 and I use the site a lot. And this here
00:32 is 1 of my favorite current low cost logo design
00:35 gigs on Fiverr. As of the making of this video,
00:38 they only charge 5 dollars plus transaction fees for their
00:40 basic logo package, which is all you need to get
00:43 started. I will link to the Spivak gig on this
00:46 video lesson page. Please be aware that description contains affiliate
00:49 links which give us commissions if you use them. Using
00:52 them is optional, but we always appreciate it. The reason
00:55 why I recommend this provider is because with minimal information,
00:59 their designers are very good at using their own creative
01:02 ideas to create awesome logo designs for your store. For
01:06 example, here was an example store I showed off in
01:08 a wholesale TED video tutorial,
01:10 musical note gifts. This Fiverr creator made the store logo,
01:14 and as you can see it features a unique icon
01:16 that looks like a present made out of musical notes,
01:19 which was perfect. All I told them was the name
01:22 of the store and that I wanted the design to
01:25 feature musical notes, and I told them the colors that
01:27 I wanted it to be. And that's it. From just
01:30 that little bit of information alone, they were able to
01:32 create a super unique perfect logo. Before you create a
01:36 logo with them though, you're going to need to do
01:38 2 things. Firstly, you're going to need to create a
01:40 Fiverr account if you don't have 1 already. So you're
01:43 going to need to choose what colors you want your
01:45 logo to be. If you don't have a color scheme
01:48 in mind, then a really good idea is to choose
01:51 black,
01:51 white, and your store's main color. Choosing your store's main
01:55 color is something that I talk about in my video
01:58 on updating your store's homepage and theme design settings.
02:02 Basically, as part of the tutorial series for the Ecom
02:04 Clubhouse,
02:05 you're going to want to be choosing 1 color that's
02:08 going to represent your store, and this color should be
02:11 related to the types of items that you were selling.
02:14 So for example, because Brewed Treats sells coffee items and
02:17 accessories, I chose this coffee brown color. So pick a
02:20 color that matches the types of items that you are
02:22 selling. If you can't pick what this color is going
02:25 to be, then I highly recommend going to Google and
02:27 looking for sites that sell similar items to what you
02:31 are selling. Check out the different colors that each of
02:33 the stores are using and pick the color that you
02:36 like the most.
02:37 Alright. So once you have done those 2 things, once
02:39 you have created an account and picked your store's main
02:42 color, you can follow along with this over the shoulder
02:44 tutorial video. I'm I'm gonna switch over to my computer
02:47 now and show you how to do this.
02:50 In the designers page, select the package you want,
02:52 then click the green continue button here to proceed to
02:55 your order. On the checkout page, you can tick any
02:58 of these extras, though these are not entirely necessary if
03:01 you know exactly what design you want created.
03:04 To checkout, click order now. Enter your card details so
03:07 you can start this job, then click confirm and pay.
03:11 In the next page you can start adding details for
03:14 your order. Enter the name you want to incorporate in
03:16 your design. Let's type in brew treats for this order.
03:19 You can add a tagline if you want. For now,
03:21 let's leave this blank. Then proceed to add your store's
03:24 website.
03:26 Scroll down to preferred logo style and check the box
03:29 for 'pictorial markicon'.
03:32 Go to the color preference and type in the details
03:34 of the colors you want. Adding the color code will
03:37 be very helpful for the designer to get the color
03:39 scheme correctly.
03:41 Now scroll down and type in additional notes for the
03:43 designer.
03:46 Then click this box. Click start order, and that's it.
03:50 We've now started our order for the design.
03:53 Something else to keep in mind is that if you've
03:55 got more specific ideas for your logo, such as you
03:58 want it to have a masculine quality or you want
04:01 it to be more feminine, then be sure to fill
04:03 out those boxes as well. Those are optional boxes that
04:06 are great to fill out if you know the information.
04:08 I was just showing you how to get a logo
04:10 made with the most basic information possible. Now I understand
04:14 that some of you out there might not want to
04:16 work with a specific Fiverr provider and you might want
04:18 to check out your different options, and for whatever reason,
04:21 you might want to choose a different Fiverr gig. And
04:24 that's totally fine. I'm gonna switch back to my computer
04:26 now and show you how to use Fiverr search filters
04:29 to find logo service providers that have over 1000 positive
04:33 reviews.
04:34 Go to the Fiverr homepage and click graphics and design,
04:38 then select logo design.
04:40 Now scroll down and select level 2 for seller level.
04:44 Sort the results by best selling designers.
04:47 As we can see, the designers in the search results
04:49 are now rated with 4 stars and up.