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updated times in toc. added notes to social marketing

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ronny abraham 2024-09-08 21:55:30 +03:00
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_subsections/marketing-knowledge/social.org
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#+HTML_HEAD: <link rel="stylesheet" type="text/css" href="../../../../../_share/media/css/business.css" /> #+HTML_HEAD: <link rel="stylesheet" type="text/css" href="../../../../../_share/media/css/business.css" />
#+HTML_HEAD: <link rel="stylesheet" type="text/css" href="../../../_share/media/css/simon-squib.css" /> #+HTML_HEAD: <link rel="stylesheet" type="text/css" href="../../../_share/media/css/simon-squib.css" />
#+HTML_HEAD: <script src="../../../../../_share/media/js/collapsible.js"></script> #+HTML_HEAD: <script src="../../../../../_share/media/js/collapsible.js"></script>
#+title: marketing knowledge: social #+title: marketing knowledge: social marketing
[[../../marketing-knowledge.org][<Back to Main Contents]] [[../../marketing-knowledge.org][<Back to Main Contents]]
* Notes * Notes
** how to go viral
- social marketing is more literal than it sounds
- you have to care about the people you are talking to
- if you walk into a pub and shout 'hey i have this business'
- everyone will hate you
- they will throw you out
** you must engage the prospects
*** types of engagement
- make them laugh
- teach them something
- make a connection
- something they can relate to
*** points
- make it quick
- you only need one of the types
** make them feel value
- not 'explain', 'feel'.
- sell the sizzle not the steak
- make their lives better
- give them something for free
- bring emotional valu

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marketing-knowledge.org
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@ -13,16 +13,14 @@ Link: [[https://youtu.be/QIQYzi7IPGk?si=BK4tOS2EBDumkHtZ&t=1][30 Years of Market
3. [[./_subsections/marketing-knowledge/community.org][Community Marketing]] 3. [[./_subsections/marketing-knowledge/community.org][Community Marketing]]
4. [[./_subsections/marketing-knowledge/social.org][Social Marketing]] 4. [[./_subsections/marketing-knowledge/social.org][Social Marketing]]
* Contents * Contents
#+attr_html: :class contents #+attr_html: :class contents
- [[https://youtu.be/QIQYzi7IPGk?si=BK4tOS2EBDumkHtZ&t=1][intro]] - [[https://youtu.be/QIQYzi7IPGk?si=BK4tOS2EBDumkHtZ&t=1][intro]]
- [[https://youtu.be/QIQYzi7IPGk?si=E-j1eo3pAqvCQJbn&t=112][Hustle Marketing]] - [[https://youtu.be/QIQYzi7IPGk?si=E-j1eo3pAqvCQJbn&t=112][01:50 Hustle Marketing]]
- [[https://www.youtube.com/watch?v=QIQYzi7IPGk&t=1796s][Community marketing]] - [[https://youtu.be/QIQYzi7IPGk?si=mI6BeGIH_CMz2Cx9&t=371][06:11 Community marketing]]
- [[https://youtu.be/QIQYzi7IPGk?si=zd0AGcjKoAlInyGV&t=720][Social marketing]] *current* - [[https://youtu.be/QIQYzi7IPGk?si=zd0AGcjKoAlInyGV&t=720][12:00 Social marketing]] *current*
- [[https://youtu.be/QIQYzi7IPGk?si=iHghg-kvqH1rZemS&t=1032][Profitable Marketing]] - [[https://youtu.be/QIQYzi7IPGk?si=iHghg-kvqH1rZemS&t=1032][17:12 Profitable Marketing]]
- [[https://youtu.be/QIQYzi7IPGk?si=ro_r9JrriqdGJs2M&t=1456][Partner Marketing]] - [[https://youtu.be/QIQYzi7IPGk?si=ro_r9JrriqdGJs2M&t=1456][24:14 Partner Marketing]]
- [[https://youtu.be/QIQYzi7IPGk?si=acmLYs_MLxzE-Gf5&t=1937][Data Marketing]] - [[https://youtu.be/QIQYzi7IPGk?si=acmLYs_MLxzE-Gf5&t=1937][32:15 Data Marketing]]
- [[https://youtu.be/QIQYzi7IPGk?si=qQjo0XqWwSf8r0tt&t=2279][PR Marketing]] - [[https://youtu.be/QIQYzi7IPGk?si=qQjo0XqWwSf8r0tt&t=2279][37:58 PR Marketing]]
- [[https://youtu.be/QIQYzi7IPGk?si=RPJ9rDZyY8O9Rcat&t=2701][Brand Marketing]] - [[https://youtu.be/QIQYzi7IPGk?si=RPJ9rDZyY8O9Rcat&t=2701][45:00 Brand Marketing]]